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(Redirected from Sulake Corporation)
'Sulake' ('IPA:' /'/) is a multi-million dollar multimedia company based in Helsinki, Finland. It was founded by Sampo Karjalainen and Aapo Kyrölä in 2000. Sulake's main focus is virtual worlds, casual multiplayer games and social networking. The corporation's CEO is Timo Soininen, also from Finland.
The company's first project, Mobiles Disco, was intended to promote a Finnish rap band called ''Mobiles'' in 1999. As the site grew popularity, the originally Finnish rooms were swamped with foreigners, so they had to create a separate international version. This made Karjalainen and Kyrölä wonder about possibilities for financial success. Sulake then sold the concept to the Finnish telecom giant Elisa Oyj through the advertising agency Taivas.
Karjalainen and Kyrölä then created an online multiplayer game called 'Lumisota' (Snow Wars). The game is similar and is now what Habbo Hotel's in-hotel Snow Wars game is based on. The game was a further success and became associated with Radiolinja, a Finnish telecommunications network, which Elisa Oyj has invested in.
Sulake then was approached by clients, such as Disney's Virtual Magic Kingdom and Coke Music, which is now known as MyCoke. Karjalainen and Kyrölä assisted their clients with these projects, but now Sulake's main focus is Habbo Hotel.
In August 2000,''Hotelli Kultakala (Hotel Goldfish)'' was launched as part of Elisa's portal, which is now the foundation release of Habbo Hotel Finland.
Deloitte's ''Technology Fast 500 EMEA'' list ranks Sulake as the 12th fastest growing technology company in Europe.[2]
In April 2007, Sulake acquired Dynamoid Oy, the company behind the virtual community IRC-Galleria.
As published on Sulake's official website:
Sulake has 18 offices in different countries around the globe, with their headquarters (HQ) in Helsinki, Finland. The national offices are responsible for running the community of each hotel. Overall, Sulake employ around 300 Sulake and Habbo Staff, plus an additional 200 in-game Habbo Hotel Moderators.
★ 'Habbo Hotel'
:The Sulake company provides Habbo Hotel in 29 countries, with an estimated revenue of $77,000,000 for 2006.[4] Sulake earns this revenue via five methods; selling in-game credits, website advertisement and sponsorship and Habbo-related merchandise.
★ 'Coke Music'
:The first incarnation of chat environment within Coke Music (now MyCoke), CokeStudios, was designed by Sulake. The most recent version (v2.x) of CokeStudios was programmed exclusively by MyCoke's operators, StudioCom.
★ 'Virtual Magic Kingdom'
:Disney's Virtual Magic Kingdom was a concept by Disney and created by Sulake.[5]
★ 'The Wreck Room'
:"The Wreck Room" is a mini-game by Disney for the promotion of their 2003 movie Holes. The game design was based from Habbo Hotel.[6]
★ 'Mini Friday'
:MiniFriday is a small research project on virtual worlds on mobile phones, with concept and design by Sulake.
★ 'IRC-Galleria'
:'IRC-Galleria' is the largest WWW-based virtual community in Finland. It was founded in December 2000 by Tomi Lintelä as a photo gallery for the Finnish users of Internet Relay Chat (IRC). As of February 2007, IRC-galleria boasts over 400,000 registered users and 6 million images.[7]
1.
Sulake: Habbo
2.
Sulake ranks as the 12th fastest growing technology company in Europe
3.
Sulake: Company
4.
Habbox: Sulake
5.
Disney's Virtual Magic Kingdom: Developer Credits
6.
Holes on DVD --Official Website
7.
IRC-Galleria
'I.' ''Sulake'' is also pronounced as: /'/. ''Sulake'' is Finnish for ''fuse''.
★ Sulake — official website
'Sulake' ('IPA:' /'/) is a multi-million dollar multimedia company based in Helsinki, Finland. It was founded by Sampo Karjalainen and Aapo Kyrölä in 2000. Sulake's main focus is virtual worlds, casual multiplayer games and social networking. The corporation's CEO is Timo Soininen, also from Finland.
The company's first project, Mobiles Disco, was intended to promote a Finnish rap band called ''Mobiles'' in 1999. As the site grew popularity, the originally Finnish rooms were swamped with foreigners, so they had to create a separate international version. This made Karjalainen and Kyrölä wonder about possibilities for financial success. Sulake then sold the concept to the Finnish telecom giant Elisa Oyj through the advertising agency Taivas.
Karjalainen and Kyrölä then created an online multiplayer game called 'Lumisota' (Snow Wars). The game is similar and is now what Habbo Hotel's in-hotel Snow Wars game is based on. The game was a further success and became associated with Radiolinja, a Finnish telecommunications network, which Elisa Oyj has invested in.
Sulake then was approached by clients, such as Disney's Virtual Magic Kingdom and Coke Music, which is now known as MyCoke. Karjalainen and Kyrölä assisted their clients with these projects, but now Sulake's main focus is Habbo Hotel.
In August 2000,''Hotelli Kultakala (Hotel Goldfish)'' was launched as part of Elisa's portal, which is now the foundation release of Habbo Hotel Finland.
Deloitte's ''Technology Fast 500 EMEA'' list ranks Sulake as the 12th fastest growing technology company in Europe.[2]
In April 2007, Sulake acquired Dynamoid Oy, the company behind the virtual community IRC-Galleria.
| Contents |
| Mission Statement |
| Employment and Offices |
| Projects and Clients |
| References |
| Notes |
| External links |
Mission Statement
As published on Sulake's official website:
Our mission is to create a new type of social game content: fun, social, non-violent concepts that inspire creativity. Sulake's long term objective is to become a world class interactive entertainment company that has a broad portfolio of properties addressing different target audiences. Other key area for Sulake is to broaden the company's product portfolio with other kinds of game and community concepts for different target audiences.[3]
Employment and Offices
Sulake has 18 offices in different countries around the globe, with their headquarters (HQ) in Helsinki, Finland. The national offices are responsible for running the community of each hotel. Overall, Sulake employ around 300 Sulake and Habbo Staff, plus an additional 200 in-game Habbo Hotel Moderators.
Projects and Clients
★ 'Habbo Hotel'
:The Sulake company provides Habbo Hotel in 29 countries, with an estimated revenue of $77,000,000 for 2006.[4] Sulake earns this revenue via five methods; selling in-game credits, website advertisement and sponsorship and Habbo-related merchandise.
★ 'Coke Music'
:The first incarnation of chat environment within Coke Music (now MyCoke), CokeStudios, was designed by Sulake. The most recent version (v2.x) of CokeStudios was programmed exclusively by MyCoke's operators, StudioCom.
★ 'Virtual Magic Kingdom'
:Disney's Virtual Magic Kingdom was a concept by Disney and created by Sulake.[5]
★ 'The Wreck Room'
:"The Wreck Room" is a mini-game by Disney for the promotion of their 2003 movie Holes. The game design was based from Habbo Hotel.[6]
Mini Friday's logo.
★ 'Mini Friday'
:MiniFriday is a small research project on virtual worlds on mobile phones, with concept and design by Sulake.
★ 'IRC-Galleria'
:'IRC-Galleria' is the largest WWW-based virtual community in Finland. It was founded in December 2000 by Tomi Lintelä as a photo gallery for the Finnish users of Internet Relay Chat (IRC). As of February 2007, IRC-galleria boasts over 400,000 registered users and 6 million images.[7]
References
1.
Sulake: Habbo
2.
Sulake ranks as the 12th fastest growing technology company in Europe
3.
Sulake: Company
4.
Habbox: Sulake
5.
Disney's Virtual Magic Kingdom: Developer Credits
6.
Holes on DVD --Official Website
7.
IRC-Galleria
Notes
'I.' ''Sulake'' is also pronounced as: /'/. ''Sulake'' is Finnish for ''fuse''.
External links
★ Sulake — official website
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psst.. try this: add to faves
