
Ransom E. Olds
'Ransom Eli Olds' (
June 3,
1864–
August 26,
1950) was a pioneer of the American
automobile industry, for whom both the
Oldsmobile and
Reo brands were named. He claimed to have built his first
steam car as early as
1894, and his first gasoline powered car in
1896.
Olds was born in
Geneva, Ohio, the youngest son of blacksmith and pattern-maker Pliny Fiske Olds and his wife Sarah Whipple Olds. His parents moved the family to
Cleveland, Ohio when Olds was still a boy. He eventually settled in
Lansing, Michigan, where he married
June 5,
1889 to Metta Ursula Woodward.
Oldsmobile
He founded the
Olds Motor Vehicle Company in
Lansing, Michigan on
August 21,
1897. The company was bought by a copper and lumber magnate named
Samuel L. Smith in
1899 and renamed Olds Motor Works. The new company was relocated from Lansing to Detroit. Smith became President while Olds became vice president and general manager.
In
1901 Olds designed the
Curved Dash Oldsmobile which sold for $650.00 Although the factory was destroyed by fire that year, they still sold over 600 models of the Curved Dash. In
1904 sales were up to 5000 units.
Olds and Smith clashed frequently until Smith removed Olds from the position of vice president and general manager in
1904 and Ransom E. Olds left his company. He went on to form the R.E. Olds Motor Car Company which was quickly changed to
Reo Motor Company to avoid a lawsuit from the Olds Motor Works. The name REO came from the initials of his name as an
acronym. Olds served as president (until 1925) and later chairman of REO.
The Olds Motor Works was bought by
General Motors in
1908. The Oldsmobile brand, after a production run of 107 years, was discontinued by General Motors in
2004.
Assembly line
Ransom E. Olds created the assembly line in 1901, although most credit Henry Ford, whose contribution was to refine the process and perfect the standardization of components. This new approach to putting together automobiles enabled him to more than quadruple his factory’s output, from 425 cars in 1901 to 2,500 in 1902.
Racing career

Ransom E. Olds in the Olds Pirate racing car in 1896 or 1897
Olds was also famous for his racing on the
beaches of Florida at Ormond and Daytona. He had the first timed run on the beach in a solo run some time between 1894 and 1897. In 1896 or 1897, rich automobile pioneers Olds and
Alexander Winton (
Winton Motor Carriage Company) staged an unofficial event; Winton beat Olds by only 0.2 seconds.
Oldsmar
In
1913, Olds purchased 37,541 acres (152 km²) of land by the northern part of
Tampa Bay in
Florida and developed the area into what is now the city of
Oldsmar.
Other Lansing Businesses
In 1906 R. E. Olds organized the Capital National Bank, later called Lansing National Bank, and
Michigan National Bank. Mr Olds was also involved in the organization of the Michigan Screw Company and Atlas Drop Forge Company, all located in Lansing, MI.
Mr. Olds was the primary financier the Olds Tower. When completed in 1931 was the tallest office building in Lansing, and retains that title today. Located at 124 W. Allegan St., the building is now called the
Boji Tower.
Mr Olds was also involved in the Hotel Olds located at 111 S Capitol Ave in Lansing. Today this is know as the
George W. Romney Building, where the office of the Governor of Michigan is located.
Politics
Olds was a
Republican, and served as a delegate from Michigan's 6th District to the
1908 Republican National Convention, which nominated
William Howard Taft for president.
His house
In the early 1900s, Olds built an elaborate
Queen Anne-style mansion on South Washington Avenue in Lansing. Among the home's many technological innovations was a turntable in the garage which allowed Olds to pull in at night and leave again the next morning without driving in reverse. The mansion was demolished in
1972 to make way for
Interstate 496, which ironically was then named for Olds himself. He had another house in Ann Arbor, which is still standing, and is open to the public for tours.
References
★ 1880 Census of Cleveland, Cuyahoga County, Ohio, page 321B.
External links
★
R.E. Olds Museum
★
REO Speed Wagon - The wagon
★
REO Speedwagon - The band named after the wagon