
A milk bar in the Victorian suburb of Fitzroy North
'Milk bar' is a term in some parts of
Australia for
suburban local shops or
general stores. They are known as
delicatessens or delis in
South Australia and
Western Australia, and as
corner stores in
Queensland. Milk bars are traditionally a place where people drop in to pick up
milk and newspapers, and where school children spend their pocket money on
milkshakes or
lollies.
History
The first businesses to use the name "milkbar" were franchises opened by Burt Brothers in
1934. The concept soon spread to the
United Kingdom, and over 1,000 milkbars had opened by the end of
1936. Milk bars were known in the United States at least as early as 1940 as evidenced by contemporary radio recordings.
By the late
1940s, milkbars had evolved: not only were they retailers of
groceries, they were also places where young people could buy ready-made food,
non-alcoholic drinks and socialise. Milkbars often used to include
jukeboxes,
pinball machines – later upgraded to
video games – tables and chairs in their decor to encourage patrons to stay and spend more money.
The milkbar as a social venue was gradually replaced by
fast food franchises, such as
McDonalds, and
shopping malls. Much of the elaborate decor has disappeared from the milk bars that remain. However, they are still found in many areas, with their primary function often being that of a
convenience store.
Modern era
Milkbars in Australia today almost universally stock
ice creams,
sweets,
chocolate bars,
soft drinks,
newspapers,
bread and occasionally
fast food. They also serve milkshakes. Although there are many fewer milk bars than there were during the
1970s and
80s due to changing shopping habits, most people living in suburban areas still have a milk bar within walking distance or a short drive of their home. A prime example of a suburban milk bar is the
Olympia Milk Bar in Stanmore, Australia.
In the United Kingdom, the National Milk Bar franchise is an ordinary café / restaurant chain which is related to the original milkbars in name only
[1]. Most of these are found in Wales and near the Welsh border in England. In the UK,
corner shops serve a similar function to milkbars in modern Australia, providing everyday groceries, sweets, newspapers etc.
There is also a campaign in the
UK to encourage school children to consume more
dairy products, by installing 'milk bars' in schools. The idea behind this is that if the perishable dairy products are attractively presented and properly stored, the children will be more willing to buy them. The organisers behind the project work to develop links with school caterers, so that the handling of milk and dairy produce can be improved, and they promote milk consumption and encourage milk drinking to become a habit that will be carried into adulthood. The Milk bar project has been extremely successful in
Scotland for 18 years, and it is currently being extended across
England and
Wales.
Traditional Milkshakes in Australia
Traditional Milkshakes are available from Australian milkbars, often old-style corner shops. The most common and standard flavours are Chocolate, Strawberry, Caramel, Vanilla, Banana and Lime. They are prepared by placing chilled milk, scoops of vanilla ice cream and the flavouring syrup into a stainless steel cup, then mixing them. Malt flavouring is also sometimes added. Traditionally the Milkshake is served in the metal cup, though for take-away it is poured into a
paper cup.
In popular culture
A Clockwork Orange
Milk bars were also mentioned in a more sinister context in
Anthony Burgess's
A Clockwork Orange, in the guise of the
Korova Milk Bar, a hangout where the delinquent Alex and his friends gathered to plan their crimes and consume milk laced with
narcotics. Burgess grew up in England during the period discussed above in which milk bars originated.
The Legend of Zelda
There was also a milk bar featured in the
Nintendo 64 ''
Zelda'' title ''. Situated in the Eastern village of Clocktown, it showcased live entertainment, stocked milk from Romani Ranch, and was a place for Ingo to spend his lonely nights moping. It opened only at night and only to registered members; no children were allowed entry.
Cow and Chicken
Additionally, a milk bar was featured in the fictional show
Cow and Chicken in which the title character Cow was put to work singing in a "seedy milk bar" and her performance mimicked a run-down lounge singing act. The bar served at least milk and ice cream, though most likely it was not meant to reflect true milk bars.
Similar establishments
A "dairy bar" is the term for a similar restaurant/store common in the
Northeastern United States, especially
Upstate New York, which is a large producer of dairy products.
The term
dairy is also used for these establishments in some places, particularly in
New Zealand.
References
1. A tribute to National Milk Bars