'Games Workshop Group PLC' (often abbreviated to 'GW') is a
British game production and retailing company. Games Workshop is one of the largest wargames companies in the world. The company is listed on the
London Stock Exchange with the symbol GAW.
Overview

Games Workshop opening day at 1 Dalling Road, Hammersmith,
London, in
1977.
Founded in
1975 by
Ian Livingstone and
Steve Jackson (also known for their ''
Fighting Fantasy'' gamebooks), Games Workshop was originally a manufacturer of wooden boards for games such as
backgammon and
chess which later became an importer of the U.S. roleplaying game ''
Dungeons & Dragons''. Under the direction of Livingstone and Jackson, Games Workshop expanded from being a bedroom mail-order company to a successful gaming publisher and manufacturer. An early promotional magazine
Owl and Weasel was superseded in June
1977, partially to advertise the opening of the first Games Workshop store, Livingstone and Jackson with the gaming magazine
''White Dwarf'', which Livingstone also edited.
Their publishing arm also created UK reprints of famous, but then expensive to import, American RPGs such as ''
Call of Cthulhu'', ''
Runequest'', ''
Traveller'' and ''
Middle-Earth Role Playing''.
In
1979, Games Workshop provided the funding to help found
Citadel Miniatures, in Newark, a company that would produce the metal miniatures that were used in role-playing and table-top wargames. The Citadel name has become synonymous with Games Workshop Miniatures and continues to be a
trademarked brand name used in association with them long after the Citadel company was absorbed into Games Workshop.
[1]
In
1984, Games Workshop ceased distributing its products in the
USA through
Hobby Games Distributors and opened its Games Workshop (US) office. Games Workshop (US), and Games Workshop in general, went through a large growth phase in the late 80s and early 90s. Issue 126 of the ''White Dwarf'' (June, 1990) stated the company had over 250 employees.
[ White Dwarf, , , , White Dwarf, ]
Following a
management buyout in December 1991 the company refocused on their most lucrative lines, namely their
miniature wargame ''
Warhammer Fantasy Battle'' (WFB) and ''
Warhammer 40,000'' (WH40K) lines. The retail chain refocused on a younger, more family-oriented market. The change of direction was a great success with a rising share price and growing profits, in spite of the fact that it lost the company much of its old, loyal fanbase. The complaints of these old customers led a breakaway group of GW employees to publish ''
Fantasy Warlord'' in competition with GW, but this met with little success. Games Workshop expanded in
Europe, the USA,
Canada and
Australia opening new branches and organising events. The company was floated on the London Stock Exchange in October 1994. In October 1997, all UK based operations were relocated to the current HQ in
Lenton,
Nottingham. This site now houses the corporate HQ, the White Dwarf offices, mail order, and the creative hub.
By the end of the decade, though, the company was having problems with falling profits being blamed on
collectible card games such as '' and ''
Pokémon''.
In recent years, Games Workshop has been attempting to create a dual approach that will appeal to both older, loyal customers while still attracting the younger audience. This has seen the creation of initiatives such as the "Fanatic" range that supports more marginal lines with a lower cost trading model (the Internet is used widely in this approach, to collect ideas and playtest reports). Games Workshop has also contributed to designing and making games and puzzles for the popular television series ''
The Crystal Maze''.
The release of Games Workshop's third core miniature wargame, ''
The Lord of the Rings Strategy Battle Game'' (LoTR SBG), in
2000 signalled their intention to capture the younger audience with a simple, yet effective and flexible, combat system.
Other key innovations have been to harmonise their core products, and to branch out into new areas of growth. The acquisition of Sabretooth Games (card games), the creation of The
Black Library (literature), and their work with
THQ (computer games) have all enabled the company to diversify into new areas which have brought old gamers back into the fold; plus introduced the games to a whole new audience.
Licensing
Alongside the UK publishing rights to several American role-playing games in the 1980s (including
The Call of Cthulhu,
Runequest[2] and
Middle-earth Role Playing [3]) Games Workshop also secured the rights to produce miniatures and/or games for several classic British science fiction properties such as ''
Doctor Who''
[4][5] and several characters from
2000 AD including
Rogue Trooper and
Judge Dredd.
Alongside the rights to reprint ICE's ''Middle Earth Role Playing'' Citadel Miniatures acquired the rights to produce 28mm miniatures based on ''
Lord of the Rings'' and ''
The Hobbit''.
In conjunction with the promotion of ''
The Lord of the Rings film trilogy'' in 2000, Games Workshop acquired the rights to produce a skirmish wargame and miniatures using the movies production and publicity art, and also on the original novels by J.R.R. Tolkien. The rights to produce a roleplaying game using the films art were sold to another firm,
Decipher, Inc.. Games Workshop was also able to produce a ''
Battle of Five Armies'' game based on ''
The Hobbit'' - the rights to the one-inch scale normally used by Games Workshop were already owned by another company. For this reason, the game was done in 10 mm scale for the normal warriors, and "heroic" scale for the named characters.
Games Workshop Group PLC
Games Workshop has expanded into several divisions/companies producing products related to the Warhammer universe.
★ Games Workshop produce the tabletop wargames, Citadel miniatures and the
Specialist Games range.
★
Forge World make complementary specialist resin miniatures and conversion kits.
★
BL Publishing is the fiction, board game and roleplaying game publishing arm of Games Workshop. They comprise several separate imprints;
The Black Library,
Black Flame,
Solaris Books,
Black Industries and
Warhammer Ancient Battles publisher Warhammer Historical. Warp Artefacts used to produce merchandise based on Games Workshop's intellectual property; they are now folded into BLP as BL Merchandise.
[6]
★
Sabertooth Games produce the
CCGs and The Lord of the Rings Tradeable Miniatures Game.
The group reported sales of £136,650,000 sterling in 2005 and employs around 3200.
[7]
Sales have decreased for the fiscal year ending in May 2006. "For the fiscal year ended 28 May 2006, Games Workshop plc's revenues decreased 16% to £115.2M. Net income decreased 78% to £2M. Revenues reflect a decrease in sales from Continental Europe, United Kingdom, Asia Pacific and The Americas geographic divisions"
[8]
[9]
[10]
[11]
[12]
In 2007 the group showed a pre-tax loss of £2.9M.
[13] after issuing profits warnings, closing non-profit-making stores, undertaking management restructuring and laying off staff in order to cut costs.
[14]
Miniatures games
Current Core Games
The following games are in production and widely available.
★ ''
Warhammer Fantasy Battle''
★ ''
Warhammer 40,000''
★ ''
The Lord of the Rings Strategy Battle Game''
Specialist Games
Link to the dedicated page for the
Specialist Games division.
These games are aimed at the "veteran" gamers. These are gamers who are more experienced in the core games produced by Games Workshop. This is because the rules and the complexity of tactics inherent in the systems are often more in-depth than the core games.
Warhammer Fantasy universe
★ ''
Blood Bowl'' - an
American football style game using fantasy creatures
★ ''
Mordheim'' - a
skirmish game. An expansion (
Empire in Flames) was also released
★ ''
Warmaster'' - a game for fighting larger battles with smaller (10 mm) miniatures
Warhammer 40,000 universe
★ ''
Battlefleet Gothic'' - a game based around spacecraft combat
★ ''
Epic'' - a game for fighting larger battles with smaller (6 mm) miniatures.
★ ''
Inquisitor'' - a skirmish game using larger (54 mm) more detailed miniatures
★ ''
Necromunda'' - a skirmish game
The Lord Of The Rings Strategy Battle Game universe
★ '' - a game for fighting larger battles with smaller (10 mm) miniatures. The game was named after (and initially centred on) the
Battle of Five Armies, one of the later scenes in JRR Tolkien's ''
The Hobbit''.
★ The Strategy Battle Game has now expanded and has recently added many new supplements to the list of its current games and scenarios.
Forge World
Forge World has recently released its first in-house game:
★ ''
Aeronautica Imperialis'' - a game based around aircraft combat
Warhammer Historical
★ ''
Warhammer Ancient Battles''
★ ''
Warmaster Ancients''
★ ''English Civil War''
★ ''Legends of the Old West''
Out of print
Warhammer Fantasy universe
★ ''
Advanced HeroQuest''
★ ''
Kerrunch'' - a simplified version of Blood Bowl.
★ ''
Man O'War'' - a game of naval combat in a fantasy world. Two expansions were also released, ''
Sea of Blood'' and ''
Plague Fleet''.
★ ''
Mighty Empires''
★ ''
Mighty Warriors''
★ ''
Warhammer Quest'' - a game of dungeon exploration and questing, effectively an updated version of Advanced HeroQuest.
Warhammer 40,000 universe
★ ''
Adeptus Titanicus'' (original game in the Epic series, which concerned combat betweens
Titans.)
★
★ ''Codex Titanicus'' - expansion rules for same
★ ''
Advanced Space Crusade''
★ ''
Epic 40,000'' (precursor to
Epic Armageddon, although some people still use the terms interchangeably, alongside
Epic.)
★ ''
Gorkamorka'' (a skirmish game detailing gangs of
orks)
★
★ ''
Digganob'' (an expansion for Gorkamorka)
★ ''
Lost Patrol''
★ ''
Space Fleet'' (Simple spaceship combat game from before Battlefleet Gothic)
★ ''
Space Hulk'' (two editions were published, expansions below were for 1st edition)
★
★ ''
Deathwing'' (expansion boxed set)
★
★ ''
Genestealer'' (expansion boxed set)
★
★ ''Space Hulk Campaigns'' (expansion book in both soft and hard-cover)
★ ''Space Marine'' (original Epic-scale game concerning troops and infantry, 1st edition is a pair with Adeptus Titanicus, 2nd with Titan Legions)
★ ''
Titan Legions'' (effectively an expansion of Space Marine, though it extended the game system)
★ ''
Tyranid Attack''
★ ''
Ultra Marines'' - introductory game in same series as Space Fleet
Licensed games
These games were not made by Games Workshop but used similar-style models, artwork and concepts. These games were made by mainstream toy companies and available in standard toy and department stores rather than just in Games Workshop and speciality gaming stores.
★ ''
Battlemasters'' (published by
Milton Bradley)
★ ''
HeroQuest'' (published by Milton Bradley)
★
★ ''Kellar's Keep'' (Expansion for Hero Quest)
★
★ ''Return of the Witch Lord'' (Expansion for Hero Quest)
★
★ ''Against the Ogre Horde'' (Expansion for Hero Quest)
★
★ ''Wizards of Morcar'' (Expansion for Hero Quest)
★
★ ''The Frozen Horror'' (Expansion for Hero Quest)
★
★ ''The Magic of the Mirror'' (Expansion for Hero Quest)
★
★ ''The Dark Company'' (Expansion for Hero Quest)
★
★ ''HeroQuest Adventure Design Kit'' (Expansion for Hero Quest)
★
★ ''Adventure Design Booklet'' (Expansion for Hero Quest)
★ ''
Space Crusade'' (published by Milton Bradley)
★
★ ''Operation Dreadnought'' (Expansion for Space Crusade)
★
★ ''Eldar Attack'' (Expansion for Space Crusade)
Role playing games
Several of the miniatures games (e.g. Inquisitor) involve a role playing element, however Games Workshop has in the past published
role playing games set within the Warhammer universe. Warhammer Fantasy Roleplay was first published in 1986 and returned to print with a new edition on
March 29 2005. It is being published by
Black Industries[3], part of GW's fiction imprint
BL Publishing. BI has also announced a brand new game, Warhammer 40,000 Roleplay, to be published in several parts starting Fall 2007.
Out of print
★ ''
Golden Heroes'' - a superhero roleplaying game, published in
1984 after initially being published on an amateur basis.
★ ''
Judge Dredd: The Role-Playing Game'' - published under license in
1985.
★ ''
Stormbringer'' - the third edition of the game, published jointly with
Chaosium in
1987.
Board games
Games Workshop had a strong history in boardgames development, alongside the miniatures and RPGs. Confusingly, several may have had roleplaying elements, or for that matter had miniatures included or produced. Currently one board game is set for release via the Black Industries arm of the company, the fourth edition of Games Workshop's classic game "
Talisman".
Out of print
★ ''
Apocalypse''
★ ''
Battlecars''
★ ''
Battle for Armageddon''
★
★ ''
Chaos Attack'' (Expansion for ''Battle for Armageddon'')
★ ''
Chaos Marauders'' A boardgame of 'orcish mayhem'.
★ ''
Block Mania'' - 2000AD Judge Dredd setting
★ ''
Blood Royale'' (multiplayer, battle and resource game of medieval Europe)
★ ''
Calamity''
★ ''
Chainsaw Warrior'' (solo play game)
★ ''
Cosmic Encounter'' (under license)
★ ''
Curse of the Mummy's Tomb''
★ ''
Dark Future'' (similar to Car Wars)
★ ''
Doctor Who - The Game of Time and Space'' (1980)
★ ''
Doom of the Eldar''
★ ''
Dungeonquest'' (and expansion pack)
★ ''
Fury of Dracula'' (New edition available from Fantasy Flight Games)
★ ''
Gobbo's Banquet''
★ ''
Horus Heresy''
★ ''
Hungry Troll and the Gobbos''
★ ''
Judge Dredd'' (see 2000 AD character
Judge Dredd for background)
★ ''
Kings and Things'' (under license)
★ ''
Quirks''
★ ''
Railway Rivals''
★ ''
Rogue Trooper'' (another
2000 AD related game)
★ ''
Super Power''
★ ''
Valley of the Four Winds''
★ ''
Warlock''
★ ''
The Warlock of Firetop Mountain'' (based on the
Fighting Fantasy game book)
★ ''
Warrior Knights''
Computer games
Games Workshop produced and published several
ZX Spectrum games in the early years, not all of which were based in the usual Warhammer settings

Spectrum version of ''Tower of Despair''
★ ''Apocalypse'' (1983) based on the original boardgame
★ ''Argent Warrior'' (1984) Illustrated adventure
★ ''Battlecars'' (1984) 2 player racing game written in
BASIC
★ ''
Chaos'' (1985) multiplayer turn based "board" game, written by Julian Gollop
★ ''D-Day'' (1985) based on the Normandy Landings
★ ''HeroQuest'' (1991) based on the MB board game
★ ''Journey's End'' (1985) text adventure
★ ''Key Of Hope, The'' (1985) text adventure
★ ''Ringworld'' (1984) text adventure
★ ''Runestone'' (1986) text adventure
★ ''Talisman'' (1985) multiplayer turn based "board" game
★ ''Tower Of Despair'' (1985) text adventure
Many
computer games have been produced by third parties based on the Warhammer universes owned by the firm. These include:
(Miniature game they are based on is included in parentheses after the game name)
★ ''
Space Crusade'' (Space Crusade) and 1 sequel for the
Amiga.
★ '' (
RTT game based on Warhammer Fantasy Battles)
★ '' (
RTT game based on Warhammer Fantasy Battles)
★ ''
Space Hulk'' (Space Hulk)
★ ''Space Hulk - Vengeance of the Blood Angels'' (Space Hulk)
★ '' (Epic 40,000 - Space Marines, Imperial Guard, Orks)
★ '' (First Person Shooter)(Warhammer 40,000 - Tau)
★ '' (Warhammer 40,000 - Space Marines (New Chapter: 'Blood Ravens'), Orks, Eldar, Forces of Chaos)
★
★ '' (PC Only/Add-on)(Warhammer 40,000: Armies same as Dawn of War, also: Imperial Guard (Cadian)
★
★ '' (PC Only/Stand-Alone)(Warhammer 40,000: Same as Winter Assault, also: Necrons and Tau)
★ '' (Warhammer 40,000 - Space Marines, Forces of Chaos)
★ ''
Rites of War'' (Warhammer 40,000 - Eldar, Space Marines, Tyranid)
★ ''GorkaMorka'' (Warhammer 40K - Orks)
★ '' (Warhammer - Orcs, Goblins, Dwarfs, Vampires, The Empire, Chaos, Skaven, High Elves,)
In development
As of January 2006, there are also some future games in development:
★ ''
Warhammer Online'' is a ''Warhammer''
online role-playing game by
Mythic Entertainment.
★ ''
Blood Bowl'', a fantasy American football style game being developed by Cyanide. Cyanide developed the Chaos League series of games, similar in format to Blood Bowl.
★ Unnamed Warhammer 40,000 MMO by THQ. Information is found on the site that it is in development, but not releasing information.
★ Warhammer 40,000 turn based strategy game Warhammer 40,000: Squad Command which focuses on a squad of ultramarines fighting chaos space marines.
Worldwide campaigns
Games Workshop has run numerous 'Worldwide Campaigns' for its three core game systems. In each campaign, players are invited to submit the results of games played within a certain time period. The collation of these results provides a result to the campaign's scenario, and often goes on to impact the fictional and gameplay development of the fictional universe. Although in the past, campaign results had to be posted to the UK to be counted, the more recent campaigns have allowed result submission via the Internet.
Each Warhammer campaign has had a new codex published with the rules for special characters or "incomplete" army lists. Below are listed the Games Workshop Worldwide Campaigns (the fictional universe the Campaign was set in follows in brackets):
★ 1995 - The Battle of Ichar IV (Warhammer 40,000)
★ 2000 - Armageddon (Warhammer 40,000)
★ 2001 - Dark Shadows (Warhammer Fantasy)
★ 2003 -
Eye of Terror (Warhammer 40,000)
★ 2004 -
Storm of Chaos (Warhammer Fantasy)
★ 2005 -
The War of the Ring (The Lord of the Rings Strategy Battle Game)
★ 2006 -
The Fall of Medusa V (Warhammer 40,000)
★ 2007 - The
Nemesis Crown (Warhammer Fantasy)
Events
There are yearly
Games Day events held by Games Workshop which feature the
Golden Demon painting competition
Other media
Many
novels, and
comics have also been produced based on the Warhammer universes, published by the
Black Library.
Games Workshop illustrators also published artbooks covering parts of their commissioned work for the company. Among them, one can find
Adrian Smith,
John Blanche...
Miniatures
Games Workshop originally produced
miniature figures via an associated, originally independent, company called
Citadel Miniatures while the main company concentrated on retail. The distinction between the two blurred after Games Workshop stores ceased to sell retail products by other manufacturers, and Citadel was effectively merged back into Games Workshop.
Magazines

Cover of ''Battle Games in Middle Earth'' Pack 78, January
2006 (UK).
Games Workshop's best known magazine is
White Dwarf, which in the UK has now passed over 320 issues. Nine different international editions of White Dwarf are currently published, with different material, in five languages. Originally a more general roleplaying magazine, since around issue 100 White Dwarf has been devoted exclusively to the support of Games Workshop properties.
Games Workshop also published
Fanatic Magazine in support of their Specialist Games range, but it was discontinued after issue 10, though it lives on in electronic form. The electronic form, known as "Fanatic Online" was originally released weekly, and contained 3 downloadable articles, but around November 2006 it changed to a monthly schedule. The first monthly edition, December 2006 still only contained 3 articles, though it is hoped that more articles will be in forthcoming issues. Fanatic was preceded by a number of newsletters, devoted to the particular games.
There was also the Citadel Journal, intended as a "deeper" magazine for modelling enthusiasts and more experienced gamers. It often featured unusual rules and armies, and was occasionally used as an outlet for test rules. Under some editors, they also published fan fiction and fan art. This is no longer published.
For a brief period in the mid-1980s GW took over publication of the
Fighting Fantasy magazine
Warlock from
Puffin Books. The magazine turned into a general introductory gaming magazine but was discontinued after issue 13.
There was also a fortnightly series called "
Battle Games in Middle Earth", which came with a free
Lord of the Rings SBG miniature. Though the miniatures were made by Games Workshop, the magazine itself was written by SGS (part of Games Workshop) and published by
De Agostini. It was published in
Ireland, the
United Kingdom, the
Netherlands,
France,
Germany,
Spain,
Austria,
Australia,
New Zealand, and
Poland. The magazine became more popular than the publishers had anticipated, and the deadline was extended several times and ended on Pack 91. Battle Games in Middle Earth was reported as being the biggest selling part works magazine in De Agostini's history.
References
1. Freedom in an Owned World: Warhammer Fiction and the Interzone Generation, , Stephen, Baxter, Vector Magazine - The Critical Journal of the British Science Fiction Association,
2. Guy Haley ''The History of White Dwarf'' White Dwarf #300.
3. Newsboard White Dwarf #58.
4. Ian Livingstone Editorial White Dwarf #63.
5. Guy Haley ''Thirty Years of Games Workshop'' White Dwarf #304.
6. [1]
7. [2]
8. investing reuters.co.uk
9. icv2.com
10. Gaming report
11. PDF
12. advfn.com news
13. http://www.ft.com/cms/s/a8c5c8fc-3fc7-11dc-b034-0000779fd2ac.html
14. http://investor.games-workshop.com/latest_results/Results2007/downloads/GW_year_end_07.pdf
http://www.icv2.com/articles/home/11038.html
External links
★
Official Games Workshop website
★
The Specialist Games website
★
List of Games Workshop Games (including pictures)
★
Official 2005 Games Workshop Online Summer Campaign website