
Butlins' current logo
'Butlin's Holiday Camps' were founded by (later Sir)
Billy Butlin to provide economical holidays in the
United Kingdom and
Ireland. Between
1936 and
1966, nine camps were built. Three resorts remain in use by the Butlins company today in
Bognor Regis,
Minehead and
Skegness.
Butlins are noted for their famous "
Redcoats" who provide entertainment and organisation at every level.
There was a UK TV
satirical sitcom during the
1980s based on a Butlins-style holiday camp called ''
Hi-de-Hi!''. More recently a fly on the wall documentary series called ''Redcoats'' followed
redcoats through their seasons at Butlins.
History

Butlin's Holiday Camp,
Mosney,
County Meath,
Ireland was the first camp to be built outside the British mainland and sold in 1982
The first of the Butlin's holiday camps was opened by
Billy Butlin in
1936 in
Skegness following his success in the development of amusement parks. A second camp quickly followed in
Clacton (
1938) and construction of a third began at
Filey (
1939). With the outbreak of
World War II, building at Filey was postponed and the camps at Skegness and Clacton were given over for military use. Wartime use of Butlins camps continued with resorts at
Ayr, Filey &
Pwllheli being completed and opened as military camps.
In
1945, with war over, Filey opened as a holiday camp. The camps at Skegness & Clacton (
1946), Ayr & Pwllheli (
1947) followed and a new camp was built on the east coast of Ireland at
Mosney (
1948). Butlin's became popular in post-war Britain with family entertainment and activities available for the equivalent of a week's pay. Further post-war camps were opened in the
1960s at
Bognor Regis (
1960),
Minehead (
1962) and
Barry (
1966).
In
1948, Billy Butlin acquired two hotels in
The Bahamas and in the
1950s, Butlins began opening hotels in the UK:
Saltdean,
Brighton (
1953),
Blackpool (
1955) and five in
Cliftonville (
1955-
1956). In later years, they were joined by further hotels in
Scarborough (
1978),
Llandudno (
1981),
London (
1993), a sixth hotel at Cliftonville and one in
Spain (
1983). The camps at Ayr and Skegness also had separate self-contained hotels within the grounds. In the
1960s and
1970s, the company also operated the ''Top of the Tower'' revolving restaurant at the then-named
Post Office Tower in London.
All the Butlins hotels of the
1950s-
1990s were sold in
1998 but the majority are still open today under different ownership. In
1998, camps at Ayr and Pwllheli were also sold following the closure/sale of camps at Clacton (
1983), Filey (
1983), Barry (
1986). The lease on the ''Top of the Tower'' restaurant expired in
1980.
In
1968 Billy Butlin's son Bobby took over the management of Butlins and in
1972 the business was sold to the
Rank Organisation for £43 million. The company was later sold off to
Bourne Leisure in
2000.
In
2005, the new £10m Shoreline hotel was unveiled at the
Bognor Regis resort to expand on the existing variety of apartments on resort. The hotel, styled with an
Art Deco theme, aimed to offer luxury accommodation inconjunction with the entertainment and facilities at the resort. Each of the 160 rooms feature floor-to-ceiling windows, king-size beds, leather chairs,
widescreen TVs,
DVD players and
en-suite facilities, some also include sea-views,
telescopes and balconies.
Locations
''listed alphabetically''
Current Butlins resorts
★
Bognor Regis (
1960—) - known as Southcoast World from 1987 to 1998.
★
Minehead (
1962—) - known as Somerwest World from 1986 to 1998.
★
Skegness (
1936—) - known as Funcoast World from 1987 to 1998.
Previous Butlins resorts
★
Ayr (
1947–
1998) - known as Wonderwest World (
1988–
1998); still open, but operating as
Haven Park (
1999—)
★
Barry Island (
1966–
1986) - operated independently until closure in
1996
★
Clacton (
1938–
1983)
★
Filey (
1945–
1983) - operated independently for six weeks in
1986, but the venture failed and the park closed
★
Mosney (
1948–
1980) - operated independently until closure and conversion into an Irish Government refugee centre for
asylum seekers in
2000.
★
Pwllheli (
1947–
1998) - known as Starcoast World (
1990–
1998); operating as
Haven (
1999—)
Facilities
There are many facilities to use at Butlins:
Main facilities
★ 'Skyline Pavilion' - At all three resorts, the ''Skyline Pavilion'' is considered to be the "heart" of the resort, the size of
Wembley Stadium with a white roof covering. In the ''Skyline Pavilion'', people can enjoy many
shows,
celebrity guests and
circus acts. There are also many shops and restaurants in the ''Skyline Pavilion''.
★ 'Splash Waterworld' - At all three resorts, the ''Splash Waterworld'' is the
swimming pool. Facilities at the ''Splash Waterworld'' include a space bowl, master blaster, wave machines and a
shallow water area.
★ 'Bars and Restaurants' - At all three resorts, the ''Bars and Restaurants'' offer a range of food and drink services. There is also an exclusive
Pizza Hut restaurant in
Minehead and
Papa John's Pizza restaurants in
Bognor Regis and
Skegness. Bars at all three resorts include ''Centre Stage'', ''Reds'' and ''Bar Rosso''. In 2006 Skegness opened a new bar called ''The Front Room''.
★ 'Sports' - At all three resorts, the ''Sports'' has a range of sports facilities, including
archery,
fencing and
football.
★ 'Hotshots' - At all three resorts, ''Hotshots'' includes
recreation activities including
bowling and
pool.
★ 'Nursery' - At all three resorts, the ''Nursery'' includes
toddler activities including
role-play and messy play.
★ 'Fun Fair' - At all three resorts, the ''Fun Fair'' includes many;
bumper cars and major
rides.
★ 'Accommodation' - At all three resorts, there are four types of ''
accommodation'' to choose from. There is
gold,
deluxe (not available at Skegness),
silver and standard accommodation.
A lot of the activities listed are included in the price paid for the break.
Single facilities
★ 'Ex More Adventures' - At Minehead, the ''Exmoor Adventures'' have a range of facilities to choose from. For more, see
Minehead Camp.
★ 'Shoreline Hotel' - At Bognor Regis, the ''Shoreline Hotel'' includes a
cafeteria, 160
rooms. For more, see
Bognor Regis Camp.
★ 'The Spa' - At Skegness, the spa includes many facilities for adults. For more, see
Skegness Camp.
Bognor Regis Camp
Situated in the small seaside town of
Bognor Regis, Butlins Bognor first opened on the
2 July 1960 at a cost of £2.5 million. The camp quickly became popular, accommodating around 5,000 campers and another 5,000 day visitors.
1980s refurbishment
Butlins Bognor was refurbished through the
1980s. In
1987, the camp was renamed ''Southcoast World'' following a £16.5 million spend on new and updated
accommodation, the addition of a new
indoor water complex and a new
miniature steam railway.
1990s major redevelopment
In
1998, as one of Butlins three remaining camps, Bognor again underwent major refurbishment. The camp's Southcoast World identity was dropped, and £45 million was invested in redevelopment. A ''Skyline Pavilion'' was added to the resort, providing a huge undercover area for year-round, weather-protected facilities. The Skyline Pavilion contained new
shops,
bars,
restaurants and
entertainment areas. The refurbishment also included further updates to the chalet accommodation, a redesign for the Redcoat uniform and the provision of a resort
police constable to improve security. Butlins Bognor was relaunched by pop star
Ronan Keating in
May 1999. The redeveloped resort had an increased capacity of 5,800 beds.
''Shoreline Hotel''
In
2005, further work was undertaken to update the camp with the introduction of the 'Shoreline Hotel''. £10 million was spent on the hotel and its surrounding landscaped gardens. With big
porthole windows, and a ship-like
prow, the four-floor hotel was designed with a slightly nautical feel. The hotel provides 160 rooms of three different grades, each including hi-tech equipment and luxurious furniture. Guests staying at the hotel can enjoy the sea-views,
room service, modern
bistro restaurant and
cocktail bar, in addition to the regular Butlins facilities.
Minehead Camp
Chosen for its flat landscape and good
rail links, Butlins
Minehead is located on the
Bristol Channel coast in
Somerset. The camp was opened on the
26 May 1962 at a cost of around £2 million and was the largest of the Butlins post-war camps.
1980s refurbishment
Butlins Minehead underwent its first set of improvements during the
1960s, when problems with
flooding were fixed and a
miniature railway,
chairlift and
monorail were added to the camp in
1964,
1965 and
1967 respectively.
1990s major redevelopment
In
1986, Butlins Minehead was the first of the Butlins sites to undergo major redevelopment work as part of the
1980s investment programme. £10 million was spent and this renovation which saw the refurbishment of the indoor swimming pool as well as new
chalets and flatlets. Following the redevelopment work, the camp was renamed ''Somerwest World''.
Through the late
1980s to mid
1990s, the monorail, chairlift and miniature railway were removed from the park. In
1993, the
amusement park was reopened by Lady Dolly Butlin following a move to the front of the camp.
In
1998, Butlins Minehead was selected as one of the three sites to remain open and again underwent major redevelopment. A Skyline Pavilion was added to the resort and the name Somerwest World was dropped. From
1999 further development work saw the modification of Minehead's chalet accommodation and the addition of Europe's largest high ropes course to the site.
''Exmoor Adventures''
Butlins Minehead developed the Exmoor Adventures which include a
climbing wall,
diving courses,
horse riding,
Land Rover Safari, fly & sea
fishing,
sailing,
canoeing and coasteering.
''BlueSkies'' apartment
In 2007, further work in the Minehead resort has been undertaken with the creation of new timeshare apartments.
The website contains further information.
Music festival
From December 2006, the Minehead resort has hosted the
All Tomorrow's Parties music festival.
Adult Party Weekends
The ''Adult Party Weekends'' at Butlins, is dedicated to over 18s only, spread across all of the three resorts, around 42 weekends in the year, are closed to families and children in the form of
themed music weekends.
★ '80s Madness
★ 'Rock and Blues
★ 'Festival of the 60s
★ 'Disco Inferno
United Kingdom of Dance is in its second year at Butlins
Bognor Regis, first being known as United Kingdom of Ibiza in 2006. Ibiza clubs, such as
Eden and Miss Moneypennys, host club sessions with DJs such as
Dave Pearce,
Jeremy Healy and
Judge Jules.
Skegness Camp
Butlins
Skegness was the first of Billy Butlin's holiday camps. The camp opened in
1936 but was taken over for military use in
1939. The camp reopened in
1946.
1980s refurbishment
In
1987 the camp underwent refurbishment and was renamed ''Funcoast World''.
1990s major redevelopment
In
1998, as with Bognor and Minehead, Butlins Skegness again underwent major refurbishment. The camp's Funcoast World identity was dropped and a new Skyline Pavilion was built.
''The Spa''
In
2004 'The Spa' opened at Butlins Skegness with a swimming pool, hydrotherapy pool, fitness suite, spa, sauna, steam room. The adults-only facility offers a range of treatments including manicures, pedicures, facials and massages.
Spring Harvest
Spring Harvest, the largest Christian conference in Europe takes place at the Minehead and Skegness sites every Easter. The event attracts some 55,000 Christians from a range of denominations and plays host to many renowned preachers, Christian musicians and dramatic artists. While there, attendees can make the most of the Butlins facilities in addition to a range of activities for people of all ages put on by Spring Harvest.
Butlins and Dodgem Cars
Dodgem Cars, a brand of
bumper cars, were manufactured in the
USA by the Dodgem Cars Ltd. Billy Butlin saw them and obtained the UK
franchise. As a result, a Skegness funfair owned by Billy prior to going into Holiday Camps saw the first Dodgems cars in the UK in
1923.
Butlin's Beaver Club on The Radio
In
1956 'Butlin's Beaver Club' - ''with Uncle Eric Winstrone'' was heard in the
United Kingdom and much of continental
Europe on Sunday nights at 6:00 PM over the famous '208' wavelength of
Radio Luxembourg).
Wizzy World & Billy Bear
The ''Butlin's Beaver Club'' ceased to exist in the 1980s and was replaced by ''Wizzy World'', featuring a number of different character's including the friendly bear ''Red Rollo''. ''Wizzy World'' itself was dropped at the end of the 1998 season as Butlin's went through a major relaunch.
In 2002 a new children's character was launched ''Billy Bear'', the friendly bear is a junior ''redcoat'' and has his own theme song ''The Billy Walk''. Children are also currently entertained by ''Bob The Builder'' who replaced ''Noddy'' in 2005.
See also
★ ''Our True Intent Is All For Your Delight: The John Hinde Butlin's Photographs'' edited by Martin Parr (London: Chris Boot Ltd., 2003), a collection of postcard images of Butlin's camps from the 1960s and 1970s.
External links
★
BygoneButlins Butlins History
★
Wizzy World - The Official Wizzy World Website
★
Butlins novel, by Paul Wojnicki
★
Butlins: official site
★
ButlinsBarryIsland.com : The history of the Barry Island Camp
★
bbc.co.uk/somerset: The Minehead Meander
★
Butlins Memories
★
''South Wales Echo'' story about Butlin's early career and first holiday camp
★
Spring Harvest website