BOOST (HEALTH FOOD)

'Boost' is a chocolate flavoured health food drink made by GlaxoSmithKline. It was launched in 1977 in India.
The first brand ambassador for Boost was the cricketer Kapil Dev in 1986. Sachin Tendulkar became the brand ambassador with his Debut in 1989, and Virender Sehwag joined in 2002.
The product's slogan "Boost is the secret of my energy" is ubiquitous in India.

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★ Boost celebrates 25 years

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